Join us for the opening of our new zanox GAP (Global Alliance Partners) CAMPUS in Berlin. Meet the new zanox web services team and learn more about monetising applications 2.0.
New powerful zanox webservices for the monetisation 2.0
A meeting point @zanox for publisher, advertiser and developer
Space for events, trainings and monetisation projects
Infrastructure, support and shared desks for the Global Alliance
Agenda
7:00 pm Start
7:45 pm Welcome Note, zanox Board
8:00 pm Panel Discussion, Video Cast: “Monetisation 2.0 by zanox web services”
Panelists:
Dr. Mathias Döpfner, CEO Axel Springer AG
Hans-Peter Rohner, CEO PubliGroupe
Thomas Hessler, CEO ZANOX.de AG
David Liu, Managing Director, Jefferies Broadview technology investment banking group
Andreas Thümmler, Managing Director Corporate Finance Partners, Announcement of 1Mio EUR Venture Capital Investment from the campus sponsors for the winner of the zanox webservice contest.
8:30 pm Networking, Finger Food and Drinks
9:00 pm Party
zanox Web Services offer business partners access to numerous functions of the zanox advertising network. Benefit from the unique features for earning money. The zanox Web Services let you implement zanox products such as zanox Shop@ and zanox PRM directly. Customize and integrate zanox technology into your own software, e.g.:
Content management systems
ERP
Data analysis systems
You can also use the zanox technology as a basis for your own innovative business models and internet applications and in this way profit from the latest trends:
InGame advertising
Context sensitive ads and product placements in blogs, forums and RSS feeds
Mobile advertising
You will receive the necessary XML and SOAP interfaces from zanox, naturally free of charge: Learn more about what our Web Services can do for you.
zanox facebook widget via webservices using product search and shop@ programs.
Please add this facebook widget to your profile by visiting facebook zanoxwidget page
Joe Kraus published his blog post“The long tail of software. Millions of Markets of Dozens.” back in March 2005. Now, after a relatively quiet period of 3 years, we are starting to see the dawning of awareness about the disruptive power of long tail software.
The first person to address this is Fred Chong with his paper “Application Marketplaces and the Money Trail” (the image is from the paper). In it, Fred describes 4 forces that are stimulating the long tail software economy. These include:
Democratizing the tools of production. Tools like Coghead and iBuild mean you don’t have to be a programmer anymore to build software applications.
Democratizing distribution. As I mentioned in a previous post, cloud computing from companies like Amazon make it easy, convenient and inexpensive to deploy fully scalable applications .
Connecting supply and demand. Application galleries are being offered by companies like Coghead, Salesforce and Facebook, making it much easier for consumers to find the application they are looking for.
Democratizing Monetization. Ad-funded, subscription and transaction models make it easier for ISV’s to make money from their applications.
The long tail software revolution is officially in play…
Video-Interview with TrendScout John Rajeski in Seoul, South Korea. It was recorded during the VDZ Asia Tour in February 2008. He is taking about the major trends in mobile media in South Korea. This short overview gives us potential view on opportunities for zanox web services for mobile, inGame, and video advertising.
“minishop” simply mouse over the image and activate product minishop…
link can be image ( like the currect gif ) or text or what ever.. With a mouse-over you will see products and a mini Shop.
A powerfull tool for affiliates, No Space on the page is permanently used by the shop….