Mobile Future
Posted by Valerie Ponell in Events, Online Marketing Trends, WebServices, March 10th, 2009
The GSMA Mobile World Congress in Barcelona is one of the most inportant events for the global mobile industry. We were keen to learn what the latest trends are and what industry expert think. And as expected, they all agreed on one key direction: The internet turns mobile! This is mostly due to the iPhone’s great success and how its technology changed the mobile internet world and its overall concept. Following the iPhone App Store’s best practise, companies such as blackberry, Nokia, Google Android, O2 or Microsoft announced their own coming-soon versions of an application store during the congress. Another outcome of the Barcelona event was that the industry finally recognised the power of openAPIs and is more than keen on using it as a basis for third-party developments of the global development community.
We believe that the mobile marketing potential will massively grow in importance and volume in the very near future. There are more than three billion mobile phones all around the world already and the number will increase even more, that’s for sure. Together with most advanced mobile phones also the applications and the features provided are increasing. For the first time, more advanced features are permitting to integrate pure web based applications with the mobile world allowing value added services not imaginable before. We are now really active in finding mobile internet monetisation opportunities using for example our Web Services infrastructure and some new great project we are currently working on.


March 14th, 2009 at 10:32
now we can also do online shopping from the mobiles. internet is best service that is changing the life style of human. totally a new era and hope more on internet marketing.
March 25th, 2009 at 07:16
Mobile marketing is the nice way to maketing our product, because nowadays every one use the mobile phones.
May 14th, 2009 at 11:04
I totally agree to you.. Almost everyone has a mobile phone nowadays, even my grandma uses one
It’s the best way to stay connected with everyone to every time and it offers endless opportunities. You can check out news, the newest trends and 1000 more things whenever you want to..