Official Blog

Do you want to know in real time which ads convert for you and which don’t?

Just use our new, powerful real-time traffic tracking solution in the zanox marketplace – Shared Tracking.

See in real time which ads are working and which aren’t and optimise them to achieve higher conversion rates and maximum performance . Put up a banner and watch how many leads and sales it generates.

Try it now! Read more on: shared tracking – how the zanox real-time tracking solution helps you to optimise your traffic.

With the new Performance Statistics for advertisers, the zanox marketplace offers a powerful tool for evaluating and optimising your programme performance. The new Performance Statistics include a whole host of exciting new features and a compelling user experience.

A variety of reports provide you with an overview of your overall programme performance and enable you to gauge:

• Your daily revenue


• the performance of particular publishers


• ad media or


• product categories

Try it now! Read more on: how the new advertiser statistics help you to evaluate and optimise your programme performance.

You can find the best programmes in the zanox marketplace by using the Programme Directory. But that’s not all: You can now gain easy access to programmes from both the zanox marketplace and the zanox “classic” platform via one user interface and find the relevant banners and links with just one click.

Read more on: How to easily access all your programmes.

To make validation of your transactions more efficient, the zanox marketplace offers a completely revised and improved sales and leads validation tool that enhances the user-friendliness of the validation process. Numerous search filters, including the newly added filter “Status update”, help you find the transactions you want to process.

Read more on: Benefit from the improved sales and leads validation tool.

With our newly launched zanox marketplace, you can get invited by advertisers and receive direct advertiser requests. In the past, it was you who needed to approach the advertisers yourself. Of course, you can still do this, but those one-sided times are over. Advertisers now have the opportunity to actively recruit you as a publisher and to invite you into their programmes. But why should they just pick you?

Read more on: Programme invitations and direct advertiser requests.

The zanox marketplace is a great tool and, with your support, it will be even more powerful. Please take the time to answer 10 short questions and help us to pick the right new features for further development. We look forward to receiving your input.

Click here to start the survey:
Survey for advertisers
Survey for publishers

With the new zanox marketplace you can let your KPIs (key performance indicators) speak for you. In the zanox marketplace your KPIs are revealed to the publishers. This is a unique opportunity for you to market your programme and to motivate publishers to work with you.

Learn how to influence your KPIs and check out the tip!

The programme profile gives you the unique opportunity to present your comprehensive business profile to encourage publishers to work with you. Each programme with a complete profile will be presented in the Programme Directory, which publishers use to actively search for programmes they want to join.

Read more on: how to create an attractive programme profile?

The zanox marketplace aims at creating the highest level of transparency for all partners on the zanox network. By displaying key performance indicators (KPIs) for each programme listed on the Programme Directory, the marketplace shows you at a glance which programme performs best in your publisher segment.

Read more on: how do programme KPIs help me find the best programmes?

How you  can find attractive publishers and invite them to your programme. Learn more about how easy it is to find new publishers that are relevant for your specific business. Read the tip.