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	<title>Official Blog &#187; Twitter</title>
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	<description>Inside the mind of the global alliance</description>
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		<title>Why we love Twitter</title>
		<link>http://blog.zanox.com/en/zanox/2009/07/17/why-we-love-twitter/</link>
		<comments>http://blog.zanox.com/en/zanox/2009/07/17/why-we-love-twitter/#comments</comments>
		<pubDate>Fri, 17 Jul 2009 15:04:46 +0000</pubDate>
		<dc:creator>Valerie Ponell</dc:creator>
				<category><![CDATA[Publisher News]]></category>
		<category><![CDATA[zanox company]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[zanox Tweets]]></category>

		<guid isPermaLink="false">http://blog.zanox.com/en/zanox/?p=1062</guid>
		<description><![CDATA[	Twittering has become so much more than just answering the question &#8220;What you are doing?&#8221; &#8211; especially for businesses.  Of course it&#8217;s probably quite entertaining to let you know that somebody just suggested painting our coffee machine orange or that the Web Services team just scored at the after-work table football match in our [...]]]></description>
			<content:encoded><![CDATA[	<p><img class="alignleft size-full wp-image-1080" title="zanox_tweets2" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2009/07/zanox_tweets2.jpg" alt="zanox_tweets2" width="150" height="222" />Twittering has become so much more than just answering the question &#8220;What you are doing?&#8221; &#8211; especially for businesses.  Of course it&#8217;s probably quite entertaining to let you know that somebody just suggested painting our coffee machine orange or that the Web Services team just scored at the after-work table football match in our Campus (that was probably just luck anyway <img src='http://blog.zanox.com/en/zanox/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> ). But for us as a business, Twitter is all about listening and, at the same time, reaching out to the community.</p>

	<p>So Twitter is a great way for us to keep up to date with what the international affiliate marketing industry is talking about. It&#8217;s all about people, their ideas, needs and perception of latest trends &#8211; and there are quite a lot! And of course, all companies are interested to see what people think and talk about them, no doubt. So Twitter is a perfect way to listen to and, at the same time, reach out to a large number of people in our business. Sure, there is promotion on Twitter, but we think that it&#8217;s an easy and direct way for you to keep updated on what&#8217;s new.</p>

	<p>Since by now we have established several different and also local Twitter Accounts, we thought that it&#8217;s a good idea to give you an overview of our zanox Tweets:</p>

	<p><a title="http://twitter.com/zanox" href="http://twitter.com/zanox" target="_blank"><img class="alignleft size-full wp-image-1076" title="zanox_mini" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2009/07/zanox_mini.jpg" alt="zanox_mini" width="20" height="20" />twitter.com/zanox</a>: Our first zanox Twitter account: It&#8217;s in English, international and, similar to our blog, keeps you up to date on what&#8217;s going on within the online marketing industry and our company.</p>

	<p><a title="http://twitter.com/zanox_affiliate" href="http://twitter.com/zanox_affiliate" target="_blank"><img class="alignleft size-full wp-image-1076" title="zanox_mini" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2009/07/zanox_mini.jpg" alt="zanox_mini" width="20" height="20" />twitter.com/zanox_affiliate</a>: zanox_affiliate bundles all international news on the latest afffiliate programmes.</p>

	<p>Our zanox country Tweets provide you with updates on local company news and also on the latest afffiliate programmes in your country:</p>

	<p><a title="zanox Twitter US" href="http://twitter.com/zanox_us" target="_blank"><img title="us" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/us.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter Uk" href="http://twitter.com/zanox_uk" target="_blank"><img title="uk" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/uk.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter DE" href="http://twitter.com/zanox_de" target="_blank"><img title="de1" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/de1.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter FR" href="http://twitter.com/zanox_fr" target="_blank"><img title="fr" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/fr.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter IT" href="http://twitter.com/zanox_it" target="_blank"><img title="it" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/it.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter NL" href="http://twitter.com/zanox_nl" target="_blank"><img title="nl2" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/nl2.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter ES" href="http://twitter.com/zanox_es" target="_blank"><img title="es" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/es.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter SE" href="http://twitter.com/zanox_se" target="_blank"><img title="se" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/se.gif" alt="" width="30" height="21" /></a> <a title="zanox Twitter PL" href="http://twitter.com/zanox_pl" target="_blank"><img title="pl" src="http://blog.zanox.com/en/zanox/wp-content/uploads/2008/08/pl.gif" alt="" width="30" height="21" /></a></p>

	<p>And last but not least, we love to set up Twitter walls during our events, so everybody gets a chance to&#160; comment on panel discussions or ask questions during a Q &#038; A sessions. Oh, and tweets are also a great indicator on whether a party rocked or not: If there are tweets coming in around eight in the morning on the day after, it didn&#8217;t seem to be all that great &#8211; so glad our zanox Summer Party after-tweets sounded more like &#8220;Almost noon, time to get up eventually, still dizzy but wow &#8211; thanks, zanox for the amazing party last night!&#8221; Now that&#8217;s feedback we love to receive <img src='http://blog.zanox.com/en/zanox/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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